Optimizing Customer Communications

Building market share with product exclusivity

The Challenge

It’s a challenge to make your case
when you are fundamentally different from the other players out there and that is exactly the case for T-L Irrigation pivots. T-L Irrigation pivots are the only major pivot that is powered with hydraulics compared to electricity.

The Tactic

Custom Publication, Social Media, Native Editorial, Pre-roll Video using a “boots-on-the-ground” approach, we accumulated in-depth testimonials from customers and dealers. With the wealth of content assembled, we reach existing and potential customers in multiple mediums.

161,185 Direct Mail 
544,552 Social Media  Impressions 
702,706 Email Impressions 
1,063,827 YouTube  Impressions