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Tv Multi Media
Project
E-Series Backhoe Promotion
Client
Holt Cat
Project Description
This 30 second spot was developed to promote the all new Caterpillar E-Series Backhoe Loader to prospective customers throughout the Holt Cat territory. A scale model of the Cat Chopper (built in conjunction with popluar television series "American Chopper" on the Discovery Channel) was used as an incentive to quote a new E-Series Backhoe.